Friday 4 December 2015

Letter of transmittal



Singapore Institute of Technology @ DOVER
10 Dover Drive
Singapore

19 November 2015


Professor Brad Blackstone
Centre of Effective Communication
Singapore Institute of Technology @ DOVER
10 Dover Drive
Singapore

Dear Sir

Re: Proposal for introduction of GreenBikeG.O.
This letter is to notify you on our acknowledgement with regards to your letter of authorization. In this letter, we are eager to present you with our proposal for GreenBikeG.O.

In the 1950s, bicycles was a common of transport for Singaporeans. As Singapore progresses, public transport such as Mass Rapid Transit (MRT) and buses were introduced, which caused the decline in commuters choosing bicycle as a mode of transport. Public transport has become a part of everyone’s lives and bicycle has been used mainly as a sport or for leisure activity. The amount of new buses and trains being introduced to our public transport is not sustainable compared to the increase in number of commuters (approximately 250,000) yearly.

In line with the aims of Land Transport Master Plan by the Land Transport Authority (LTA), our group would like to propose GreenBikeG.O, to diversify our modes of transport and reducing congestions at the same time. In the “Share a Bicycle” scheme by LTA, plans that are underway were not well publicised and there were areas of concerns unaddressed. To improve the current situation in gaining more awareness in using bicycles as one of the modes of transport, GreenBikeG.O. scheme encompasses additional features which prioritizes user-experience to attract more commuters in cycling. In addition, before the launch of GreenBikeG.O., emphasis will be placed  on publicizing the scheme to allow the public to know how does it work and the benefits of it.

We would like to thank you for your time to read through our proposal, and take GreenBikeG.O. as your consideration to diversify and innovate our modes of transport.

Yours Sincerely,
Leader

On Behalf of Team “GreenBikeG.O.”

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